The Growth Killer

60% of SMBs saw ZERO growth in 2025. Only 8% broke double-digits.

If your revenue is flat, you’re not alone. Rising acquisition costs, $700+ per new customer and over $1,450 in niche industry verticals, combined with low conversion rates (3–5%) are eating into profits. The problem isn’t your product — it’s your plan.

The Money Drain

Businesses waste up to 80% of ad spend chasing the wrong leads.

With less than 20% of leads considered “high quality” and retention rates dropping below 62%, most companies are bleeding cash on marketing that doesn’t work. You don’t have to.

The Visibility Crisis

48% of brands can’t even be remembered by their customers.

When customers forget you, you lose more than awareness, you lose sales. Poor visibility costs businesses billions every year and with retention rates dropping to 55–62%, its money walking out the door.

The numbers keep stacking up against your business growth - and it isn’t likely to get better.

The downward pressures on growth and retention are only the beginning.
Here’s what else is happening:

Customer loyalty is falling.

The average B2B loyalty score is just 36, far below the healthy benchmark of 50, and 35% of companies say it dropped again this year.

[KPI Institute]

Decision-making
is slow.

Only 1 in 3 business leaders and their key personnel say their teams make fast, data-driven choices. The other 67% are stalled by delays and poor analytics. 

[Asana]

Marketing results are fuzzy.

49% of marketing teams admit they can’t measure which content drives sales, meaning nearly half of campaigns are flying blind and failing miserably.

[CSG]

Product launches disappoint.

Fewer than 40% of businesses say new products meet customer expectations, while negative reviews keep climbing. Surely, a case of ‘you don’t know, what you don’t know.

[J.P. Morgan / KPI Institute]

Let’s find your biggest leak before it gets worse.

There’s a better way forward, and it works.

Businesses that follow a clear framework see stronger growth, better customer retention
and more predictable results. The numbers prove it.

The Upside 

 

  • Companies that document and follow a strategic marketing plan are 313% more likely to hit their goals. [HubSpot Benchmark]
  • Businesses with automated lead follow-up respond 7x faster and convert leads to customers at higher rates. [Harvard Business Review]
  • Organizations that align content with buyer questions see 72% higher conversion rates. [CSG Marketing KPIs]
  • Firms that track performance weekly are 2x more likely to increase revenue year over year. [J.P. Morgan Outlook 2025]

The Pivot

At eFriend, we don’t sell “quick fixes.” We bring a methodical framework that turns your marketing from scattered into strategic:

 

 

  • Get found. Build visibility through SEO (search engine optimization) and GEO (generative engine optimization) so your ideal customers see you first.
  • Capture leads. Automate follow-up so no opportunity slips through the cracks.
  • Convert better. Use content and campaigns designed to answer real customer questions.
  • Stay on track. Measure what matters so you know where your money is working.

This isn’t about adding more tools or complexity. It’s about giving you a simple structure that connects the dots and gets results.

See the framework in action

How We Work

Growth doesn’t happen by accident. It happens by process.

Most businesses jump straight into campaigns and ads but skip the structure. That’s why 67% of executives and key decision makers say their teams are slowed down by poor data and bad decisions. With a framework, it looks and behaves differently.

Our 4-Step Path

1. Diagnose the leaks

We start with an honest audit — where are you wasting money, missing leads, or stuck in inefficiency? 

Businesses that identify and fix weak spots early cut wasted spend by 30% or more.

[J.P. Morgan Outlook] 

2. Build the strategy

Together we create a clear plan that matches your goals, budget and timeline. 

Companies with a documented strategy are 313% more likely to hit their goals.

[HubSpot Benchmark] 

3. Execute what matters

 From SEO and GEO visibility to automation, campaigns, and content — we focus on actions that drive revenue, not noise. 

Companies that align content with buyer needs see 72% higher conversion rates.

[CSG Marketing KPIs] 

4. Optimize and scale

We track results, report in plain English, and fine-tune until growth is predictable. 

Firms that review performance weekly are 2x more likely to grow revenue year over year. 

[J.P. Morgan Outlook] 

Instead of chasing the next trend or tool, you’ll have a repeatable process that makes your marketing work like a system. Simple steps, consistent results.

Start with the audit — what’s holding you back?

Don’t just take our word for it, see the results

Behind every statistic is a real business owner who stopped spinning their wheels and found traction.

Client Story Snapshots

 

Join the ranks of successful companies that have transformed their marketing strategies and driven measurable revenue growth with our data-driven approach. Our solutions are trusted by business leaders who demand results.

We went from invisible online to fully booked in six months, without spending more on ads.

Celina G.

CMO, Insurance Agency

Automation alone saved my team hours every week, but the bigger win was actually seeing leads convert.

Channing J.

Membership director, Local Association

For the first time, I know where my marketing dollars are going — and it’s paying off.

Harrison B.

CEO, Tech Start Up

Proof Beyond The Accolades 

43%

More
Revenue Growth

Companies that work with agencies generate 43% more revenue growth than those that don’t.

[Deloitte CMO Survey] 

451%

Increase In
Qualified Leads

Businesses with marketing automation see a 451% increase in qualified leads.

[HubSpot Benchmark] 

2.8X

More Likely
To Grow

Small businesses that invest in SEO/GEO and content are 2.8x more likely to grow year over year.

[First Page Sage]

What makes the difference isn’t luck or bigger budgets, it’s having a partner with a proven framework and the discipline to use it. That’s what the entire team at eFriend Marketing brings to the table.

Most businesses don’t fail for lack of effort,
they fail because their marketing is scattered.

Here’s what we help businesses like yours with. This is everything you need, connected in one framework. eFriend Marketing brings the pieces together so growth feels structured instead of random.

Clarity comes first. Through audits, discovery and honest conversations, we uncover what’s working, what’s not, and where growth is leaking. Then we map a framework built around your goals so every move is intentional, measurable and repeatable.

Consulting &
Strategy

Clear plans that align marketing with growth goals. Companies with documented strategies are 313% more likely to succeed.

It’s not enough to show up online, you need to show up in the right place at the right time. Our proprietary campaigns combine search visibility to customer intent, weaving in both search engine (SEO) and generative engine optimizations (GEO) so prospects find you exactly when they’re ready.

SEO &
GEO Visibility

Get found in the right place at the right time.   Businesses that invest in SEO/content are 2.8x more likely to grow year over year.

Websites should work harder than a brochure. It is the only digital real estate you own. We design and rebuild sites to be growth engines, simple paths, clear CTAs and conversion built in. All aligned so your digital front door drives revenue, not confusion.

Website
Growth Engines

Sites built to convert, not just look good.  Conversion-focused sites average 2–3x more leads than brochure-style sites.

Manual follow-up wastes time and erodes opportunity. We set up workflows that capture leads, nurture prospects, and keep your team focused on what matters. Automation isn’t about tech for tech’s sake, it’s about freeing people to do the work only people can do.

Automation &
Workflows

Capture leads, follow up, and save hours each week.  Marketing automation drives a 451% increase in qualified leads.

Content without clarity is just untended words on a page. We build campaigns that answer the real questions your buyers ask, using the tools to connect blogs, emails, ads and social into one story - specifically YOUR Story. People do business with companies they like, know and trust. The result is content that educates, engages and converts.

Campaigns &
Content

From blogs and social posts to ads and emails.  Companies aligning content with buyer needs see 72% higher conversion rates.

For associations and member-driven organizations, engagement is everything. We apply the proven steps to build retention systems, simplify renewals and strengthen communities. The focus is always on connection, loyalty and long-term member value.

Association &
Membership Support

Build engagement and retention at scale.  Associations that integrate digital engagement increase retention by 15–20%.

Explore The Solutions

GROWTH BECOMES EASIER AND BIGGER
WITH THE RIGHT PARTNER.

The numbers are clear: 

  • 60% of businesses saw no growth last year. 
  • 80% of leads go nowhere. 
  • Nearly half of brands aren’t even remembered by their customers. 

That’s the reality many leaders are stuck in — and it’s exhausting. But it doesn’t have to stay that way.

What To Do: 

 

  • Stop wasting money on leads that never convert. In 2025, fewer than 20% of leads were considered high quality. Businesses that use automation and structured campaigns generate 451% more qualified leads. [HubSpot] 
  • Build loyalty instead of watching customers slip away. Customer retention averages just 62%, but companies with consistent digital engagement improve retention by 15–20%. [First Page Sage / McKinsey] 
  • Finally, see where your marketing dollars are working — and prove the return. Nearly 49% of teams admit they can’t measure ROI on their content. Businesses that track performance weekly are 2x more likely to grow revenue year over year.  [CSG / J.P. Morgan] 

You’ve already put 100% into your business. With the right partner, growth becomes 100% possible, and 100% more predictable. 

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Our Promise

To build, and protect, the integrity and trust of the brands that we serve.

A Business & Marketing Consultancy

Call: 888.515.2789 • Text: 614.665.1992 •  Email: info@efriendmarketing.com

8711 Arrowtip Lane • Lewis Center, Ohio 43035 | 32 Horseshoe Ridge Rd • Sandy Hook, CT 06482